Acqua di Parma, the iconic Italian luxury brand, has officially opened its first boutique in Saudi Arabia, located in the prestigious Riyadh Park shopping centre. This launch marks a significant step in the brand’s expansion across the Middle East, following successful openings in the UAE and Qatar, and further enhances the Kingdom’s luxury retail landscape with Acqua di Parma’s timeless elegance. Spanning 54 square metres, the boutique brings to life the brand’s signature Italian Arte di Vivere. With a design inspired by modern Italian artistry, the space combines heritage and contemporary elements.
A standout feature is the bespoke fresco by Pictalab Wallpaper, which pays homage to traditional Italian mosaics while creating a visually captivating setting for visitors. The boutique also features three arch-shaped display bays and a serene fountain area, providing a welcoming and intimate environment for customers to explore. The boutique showcases the Maison’s most beloved offerings, with a spotlight on its iconic Colonia fragrance and an exclusive enclave dedicated to its Home Collection, including Cube candles. Adding a personalised touch, customers can enjoy interactive gifting experiences, such as on-site engraving services.
Acquadiparma.com
