For the last near 100 years, the iconic Le Bristol Paris has been dazzling guests from around the world with unparalleled French luxury. With an eye towards the digital future, the Oetker Collection Masterpiece Hotel in the heart of Paris is announcing its exclusive entry into the Web3 ecosystem, a pioneering first step into blockchain and cryptocurrencies by a hotel of Le Bristol Paris’ stature. The launch of ‘Le Bristol Unlocked’, created in collaboration with startup Metav.rs will see the release of 11 exclusive NFTs which will unlock money-can’t-buy experiences in the real world. Privileges such as exclusive access to dedicated and secret menus at the hotel’s restaurants and weekly access to its fabled rooftop swimming pool, normally only open to guests, will be on offer among other perks. Each NFT purchaser will also be granted membership to Le Bristol’s exclusive L’H3ritage Club. With this foray into Web3, Le Bristol Paris will be the first Palace hotel to create a blockchain community, building a bridge between its storied legacy of timeless excellence and disruptive new technology that will shape the next 100 years.
