Waldorf Astoria’s Middle East journey began in Saudi Arabia with Waldorf Astoria Jeddah, Qasr Al Sharq before the brand established the iconic Waldorf Astoria Ras Al Khaimah. Now, several years after debuting in Dubai with Waldorf Astoria Dubai Palm Jumeirah, the brand is readying an urban Oasis in Dubai’s bustling CBD – Waldorf Astoria Dubai International Financial Centre.
Dino Michael shares the background to the expansion, the new hotel and the ethos of the brand's approach to the Middle East.
“We have a long history with the Middle Eastern traveller… we understand their high expectations”
“The soon to open Waldorf Astoria DIFC – 275 rooms, 46 really well appointed suites and a residential component that really does provide a great mix for that development.”
“We focus our entire brand around three pillars: service is first because that’s how you define yourself; second is authentic moments; and the last is inspirational environments.”